Maximizing SMB Sales with Microsoft’s Eric Fink

The September edition of the AI Business Solutions Partner Show focuses on helping Microsoft Partners get more value from Microsoft’s latest SMB sales tools, incentives and programs.

Hosted by Rick McCutcheon, the session features Microsoft’s Eric Fink alongside TD SYNNEX’s Tracy Beyer for a discussion aimed at Partner sellers working in the small and mid-market.

Watch the full episode: MSDW event page

What this episode covers

SMB sales guidance from Microsoft

Eric Fink reveals how Partners can align with Microsoft’s current fiscal year using tools and programs designed to support SMB growth, including practical ways to use available resources more effectively in day-to-day selling.

Partner enablement

Tracy Beyer outlines how TD SYNNEX supports Partners with licensing help, quoting assistance and technical guidance, giving smaller teams access to capabilities they might not have in-house.

Episode guests

• Rick McCutcheon, Host, PartnerTalks
• Eric Fink, Microsoft
• Tracy Beyer, TD SYNNEX

Browse more episodes in the AI Business Solutions Partner Show archive.

PODCAST INTERVIEW

Dig In Even Deeper with the AI Business Solutions Partner Podcast

Following each webinar, PartnerTalks sits down with the AI Business Solutions Partner Show’s special guest in the AI Business Solutions Partner Podcast.

We deliver candid, in-depth discussions with our ecosystem’s top minds, hosted by Microsoft MVP Rick McCutcheon.

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